, from Tom Hua - Publisher of e*Vision, <br />
and the co-founder of the World Internet Summit. <br />
  <br />
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       Someone interviewed me like never before… <br />
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<br />
Hi , <br />
 <br />
Recently, George Younan from SecretsFromThetrenches.com <br />
requested to interview me on how to become successful <br />
on the Internet.<br />
 <br />
What I didn’t know was that he would come and interview <br />
me for an entire 90 minutes, asking all the nitty gritty <br />
questions – the questions both a newbie and a guru would <br />
ask.<br />
 <br />
And I just couldn’t hold back… why? Because George kept <br />
pressing me with all these detailed questions, which meant, <br />
I had to give him all the detailed answers.<br />
 <br />
I reveal simple-easy steps to getting started right-away <br />
and begin making money immediately!<br />
 <br />
There is GOLD in the interview and I can honestly say; <br />
I’ve never been interviewed like this before. Seriously <br />
speaking, you’ll have to be an elite part of my team to <br />
discover the hidden treasures I reveal in this never-done<br />
-before Interview!<br />
 <br />
Now, he’s decided to share it with the World. Be the <br />
first to obtain these cutting edge secrets and strategies <br />
on how to start an online business and become successful <br />
at it.<br />
 <br />
Simply go to <br />
<br />
<a href="http://SecretsFromTheTrenches.com" target="_blank">http://SecretsFromTheTrenches.com</a> <br />
<br />
to grab your copy now!<br />
<br />
Imagine how this Precious and Priceless Information could <br />
catapult your success?<br />
 <br />
There is no risk at all to you. So what have you got to lose? <br />
Grab your copy now and it could just change your life!<br />
<br />
<a href="http://SecretsFromTheTrenches.com" target="_blank">http://SecretsFromTheTrenches.com</a><br />
<br />
<br />
To YOUR Success,<br />
<br />
Tom Hua<br />
<br />
P.S. There is a short video of mine on the site too. ;-)<br />
<br />
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 <br />
 <br />
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     Building Your Own Website is Easy and Fun!<br />
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Have you ever wanted to build your own web site but <br />
were turned off by the "geek speak" and learning curve? <br />
Those days are over! Learn in just 5 days<br />
<a href="http://ustoday.net/5days.html" target="_blank">http://ustoday.net/5days.html</a><br />
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 <br />
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Welcome to this issue of e*Vision! by Tom Hua<br />
(Volume VIII - Issue 2008-07-29)<br />
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The e*Vision ezine is specifically focused on the online <br />
marketing of information products. I hope you find the <br />
information presented in The e*Vision ezine valuable, <br />
and that it helps bring you online success.<br />
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Read ALL Past Issues at == <a href="http://ustoday.net/evision/" target="_blank">http://ustoday.net/evision/</a><br />
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 <br />
 <br />
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            >>>> >>>> Featured Article <<<< <<<<       <br />
       5 Squeeze Page Errors You Don't Want To Make! <br />
                    - By Richard Taylor<br />
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The design of your squeeze page is a really critical element <br />
of the list building process. The conversion rate of your <br />
squeeze page will have a huge effect on how rapidly your <br />
list grows. <br />
<br />
So it's really important to optimize your squeeze page in <br />
order to collect as many new opt-in subscribers as you can <br />
from your traffic. <br />
<br />
Therefore you must make sure that you don't make the following <br />
5 common mistakes that a lot of other marketers do: <br />
<br />
1. Only One Opt-In Box On The Page <br />
<br />
A lot of marketers only include one opt-in box on their <br />
squeeze page. Use two! One under your headline and one at <br />
the end of your page. The second box gives your readers <br />
a second chance to subscribe! With only one box at the <br />
beginning you'll lose a lot of potential subscribers! <br />
The more opportunities to subscribe you offer your visitor, <br />
the more chances you have of capturing their details! <br />
<br />
2. External Links <br />
<br />
Your squeeze page has one purpose, to capture your <br />
visitors details. Therefore don't go including a bunch <br />
of links to other pages on your squeeze page, that just <br />
gives them the option to leave without subscribing. <br />
Minimise any links, to possibly just your home page <br />
link at the very bottom of the page. <br />
<br />
3. No Fear Or Urgency In The Headline <br />
<br />
Your headline needs to make your visitor feel compelled <br />
to join your list. Make them feel as though they simply <br />
can't afford to leave your page without signing up for <br />
your offer. <br />
<br />
Introduce urgency by limiting the offer in terms of <br />
subscribers or time available. <br />
<br />
You can also introduce fear into your headline, for exampl, <br />
"Can You Afford Not To" or "Failing To Read This Could <br />
Lose You Millions". Fear is an uncomfortable feeling for <br />
the human mind, including it in your headlines will compel <br />
your readers to opt-in to remove the fear. <br />
<br />
Other great words to include in your headlines are <br />
"Discover", "Revealed", "Uncovered" and "Secrets". <br />
All four words induce curiosity in the mind, and the <br />
curiosity can only be cured by subscribing! <br />
<br />
4. No Privacy Policy or Contact Details <br />
<br />
This is an important point not to get wrong. Your <br />
conversion rates will be influenced big time by not <br />
having a privacy statement and your contact details <br />
displayed on your squeeze page. Always include a privacy <br />
statement to reassure your visitor that you won't share <br />
their details or spam them, and let them see that you <br />
are willing to share your contact details to give them <br />
confidence and trust. <br />
<br />
5. No Graphic With The Opt-In Box <br />
<br />
Don't include an opt-in box without a graphic above it. <br />
The graphic will draw the eyes of the visitor to the <br />
opt-in box. It also allows them to visualize what you <br />
are offering in return for subscription. Images are more <br />
powerful than words. Always use professional looking <br />
graphics to impress. If you can, get hold of a graphical <br />
opt-in box, you can buy packs of squeeze page templates <br />
for less than $10! <br />
<br />
And finally, just one more important tip ... Test, Test, <br />
and Test again! I really suggest that you split test <br />
continually, each time changing just one element of the <br />
squeeze page and then measure its conversion rate against <br />
the unaltered version. Once one of the pages shows a <br />
significant improvement, adopt it as the standard and <br />
split test it against another variant. <br />
<br />
Continually split testing different elements of your <br />
squeeze page can lead to significant improvements in <br />
your conversion rates. <br />
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To learn a whole lot more about squeeze page design and <br />
building huge lists, you can grab a Free copy of my 50+ <br />
page " List Building Riches" report at <br />
<a href="http://www.essentialseotools.com/listbuildingriches.html" target="_blank">http://www.essentialseotools.com/listbuildingriches.html</a><br />
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 <br />
 <br />
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        >>> >>> eBook of the Week <<< <<<<br />
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Have you ever wanted to build your own web site <br />
but were turned off by the "geek speak" and <br />
learning curve? Those days are over! Learn how:<br />
<a href="http://ustoday.net/5days.html" target="_blank">http://ustoday.net/5days.html</a><br />
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 <br />
 <br />
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   Anyone wishes to learn How to Speak Chinese Fast? <br />
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Here is a brand new website where you can learn <br />
How To Speak Chinese Fast with Video Lessons... <br />
==> <a href="http://ispeakchinese.net/" target="_blank">http://ispeakchinese.net/</a><br />
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 <br />
 <br />
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The e*Vision eZine is published by Tom Hua <br />
Copyright (c) 2001 - 2008, all rights reserved. <br />
No portion of this publication may be reproduced <br />
or transmitted without the express written consent <br />
of the publisher or contributing editors and or writers. <br />
<br />
DISCLAIMER: We disclaim any liability for the use of <br />
Any contributed information contained herein.<br />
<br />
I hope you've enjoyed this issue of the e*Vision ezine. <br />
Please let me know if you have any questions, suggestions <br />
or requests.<br />
<br />
All the Best, until next time!<br />
<br />
Tom Hua<br />
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Read ALL Past Issues at ==> <a href="http://ustoday.net/evision/" target="_blank">http://ustoday.net/evision/</a><br />
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